Jenny Lefcourt, the founder of Jenny & François Selections talks about introducing natural wines to the New York market, shares advice on how importers can stand out in a competitive marketplace and explains why the market for natural wines has really taken off in recent years.
Bevroute interviews Gordon Little of Little Peacock Imports about how a new brand can think beyond the launch and maintain longevity in the US market by working together with their distributor or importer.
Importers and distributors notoriously come off second best in negotiations with their retail customers. Here’s some tips on how to balance things out.
You might not be a stranger when it comes to wine selling to restaurants, but a few pointers always help in those crucial moments when you're making your big pitch.
The much-awaited results of the 2020 Sommeliers Choice Awards are out now.