Why an increasing number of beverage manufacturers are skipping the middle man and taking distribution into their own hands.
The world has got enough Chardonnays, Sauvignon Blancs and Malbecs. It does not need another critter-driven wine label. What it does need are brands, but how does an importer know what is going to be an effective, game changing brand that genuinely connects and engages with their target consumer?
2020 Baron De Ley Rioja Rosado wins the top score for a rose at the 2021 Sommeliers Choice Awards making it Rosé Wine Of The Year. The wine is made by Baron de Ley in Spain and imported by Carolina Wine Brands in the USA.
In conversation with Thomas Petito, managing director of Petito Wine Selections.
The much-awaited results of the 2020 Sommeliers Choice Awards are out now.